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Strategic Mgmt. Digital Org. 10676470

Management Information Systems

Strategic Mgmt. Digital Org. 10676470

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  • 4. Internal Audit IFE

    External Audit ...
    5 Types of Stra...

    The Internal Assessment

    Mastering the tools to achieve excellence.

    Overview

    This Chapter explains how to conduct an effective internal strategic management audit to provide an excellent foundation for formulating strategies.  Key aspects of the basic business functions (management, marketing, finance, production/operations, R&D, and MIS) are reviewed along with value chain analysis, benchmarking, breakeven analysis, and cost/benefit analysis.  This chapter  explains how to develop an Internal Factor Evaluation  (IFE) Matrix, an important strategic planning tool.

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    Learning Objectives:

    1. Explain how the nature and role of chief marketing officer has changed.

    2. Be able to work out breakeven analysis business problems.

    3. Describe how to perform an internal strategic-management audit.

    4. Discuss the resource-based view (RBV) in strategic management.

    5. Discuss key interrelationships among the functional areas of business.

    6. Identify the basic functions or activities that make up management, marketing, finance and accounting, production and operations, research and development, and management information systems.

    7. Explain how to determine and prioritize a firm’s internal strengths and weaknesses.

    8. Explain the importance of financial ratio analysis.

    9. Discuss the nature and role of management information systems in strategic management.

    10. Develop an Internal Factor Evaluation (IFE) matrix.

    11. Explain cost/benefit analysis, value chain analysis, and benchmarking as strategic-management tools.

  • Introduction

  • 1. Overview of Strategic Mgmt.

  • Vision & Mission

  • External Audit EFE-CPM

  • 5 Types of Strategies in Action

  • 6 Strategy Generation & Selection

  • 7. Implementing Mgmt Operations HR Issues

  • 8. Implementing Strategies

  • 9 Strategy Evaluation

  • Inhouse vs. Outside Strategy Consultancy

  • Blue Ocean Strategy

  • IT Enabled Strategic Mgmt.

  • Quizzes

  • Assignments

External Audit ...
5 Types of Stra...
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